教學大綱 Syllabus

科目名稱：國際智財管理

Course Name: International Intellectual Property Management
  • 學年學期：114-1 Fall Semester, 2025
  • 科目代碼：364765001 Course No.364765001

修別：選

Type of Credit: Elective

3.0

學分數

Credit(s)

25

預收人數

Number of Students

課程資料Course Details
  • 開課單位：科智碩1B、科智碩2B Course Department:Graduate Institute of Technology, Innovation and Intellectual Property Management/M/1&2
  • 授課老師：宋皇志 Instructor: SUNG HUANG-CHIH
  • 先修科目：無Prerequisite(N/A)
  • 上課時間：三78E Session: wed16-19

課程簡介Course Description

Since the field of intellectual property management is based on intellectual property law, this course requires extensive weekly study of legal content. Students without a background in intellectual property law should expect to spend at least ten hours each week on the required readings. To ensure students have read the assigned materials before class, the course will include occasional quizzes. Since this course emphasizes discussion and critical thinking, weekly roll calls are held to encourage participation. Please note that students who miss more than three classes will fail the course.

This course is a study of intellectual property management from the perspective of multinational corporations. Course content includes international intellectual property treaties, major national intellectual property policies, patent management, trademark management, copyright management, trade secret management, intellectual property rights planning, intellectual property sales and licensing, intellectual property financing, and intellectual property valuation.

核心能力分析圖 Core Competence Analysis Chart

能力項目說明

    課程目標與學習成效Course Objectives & Learning Outcomes

    The objective of this course is to enable students to understand the basic concepts of intellectual property and to apply them to the transnational innovation and international trade practices of international companies.

    This course places great emphasis on pre-class reading. Each week there will be assigned readings and cases that students need to study in detail before class. In addition to reviewing the key points of the pre-class readings, the class will focus on discussing on cases. This course will also require students to collect and analyze IP cases in their own country, and report and discuss them in class, so that students can apply the theories they have learned to actual cases.

    每周課程進度與作業要求 Course Schedule & Requirements

     

     

     

    Week

    Topic

    Content and Reading Assignment

    Teaching Activities and Homework

    1 (9/3)

    Introduction

    Int’l Perspectives of IP management

    Lecture + discussion

    Reading:

    1. Enterprising Ideas: A Guide to Intellectual Property for Startups

     

    2 (9/10)

    IP Management for Enterprises

    Enterprising Ideas: A Guide to Intellectual Property for Startups, WIPO,

    Lecture + discussion

    Reading:

    1. Inventing the Future: An Introduction to Patents for Small and Medium-sized Enterprises,

     

    3 (9/17)

    Patent Management

    Inventing the Future: An Introduction to Patents for Small and Medium-sized Enterprises, WIPO

    Lecture + discussion

    Reading:

    1. Looking Good: An Introduction to Industrial Designs for Small and Medium-sized Enterprises

     

    4 (9/24)

    Design Management

    Looking Good: An Introduction to Industrial Designs for Small and Medium-sized Enterprises, WIPO

     

    Lecture + discussion

    Reading:

    1. Making a Mark: An Introduction to Trademarks for Small and Medium-Sized Enterprises

     

    5 (10/1)

    Trademark Management

    Making a Mark: An Introduction to Trademarks for Small and Medium-Sized Enterprises, WIPO

     

    Lecture + discussion

    Reading:

    1. Creative Expression: An Introduction to Copyright and Related Rights for Small and Medium-sized Enterprises

     

    6 (10/8)

    Copyright Management

    Creative Expression: An Introduction to Copyright and Related Rights for Small and Medium-sized Enterprises, WIPO

     

    Lecture + discussion

    Reading:

    1. Geographical Indications

     

    7 (10/15)

    Geographical Indication Management

    Geographical Indications, WIPO

     

    Lecture + discussion

    Reading:

    1. Secrets of Intellectual Property: A Guide for Small and Medium-sized Exporters

     

    8 (10/22)

    Trade Secret Management

    Secrets of Intellectual Property: A Guide for Small and Medium-sized Exporters, WIPO,

     

    Lecture + discussion

    Reading:

    1. PatentScope
    2. Global Brand Database

     

    9 (10/29)

    IP Search &Analytics
    1. PatentScope
    2. Global Brand Database

     

    Practice of Int’l Patent and Trademark Searce

    Lecture + discussion

    Reading:

    1. Exchanging Value - Negotiating Technology Licensing Agreements: A Training Manual

     

    10 (11/5)

    IP Licensing and Technology Transfer

    Exchanging Value - Negotiating Technology Licensing Agreements: A Training Manual, WIPO

    Reading:

    1. In Good Company: Managing Intellectual Property Issues in Franchising

     

    11 (11/12)

    Managing IPs in Franchising

    In Good Company: Managing Intellectual Property Issues in Franchising, WIPO

    Lecture + discussion

    Reading:

    1. Intellectual Property Financing – An introduction, WIPO Magazine (2008),
    2. Opportunities to finance innovation with IP, WIPO Magazine (2021),
    3. The Challenge of IP Financing, WIPO Magazine (2008),
    4. Moving IP Finance from the Margins to the Mainstream – Discussion Document, WIPO (2025)

     

    12 (11/19)

    IP Finance I: Using IPs as collateral and securitization

     

    Readings:

    1. Intellectual Property Financing – An introduction, WIPO Magazine (2008),
    2. Opportunities to finance innovation with IP, WIPO Magazine (2021),
    3. The Challenge of IP Financing, WIPO Magazine (2008),
    4. Moving IP Finance from the Margins to the Mainstream – Discussion Document, WIPO (2025)

     

    Lecture + discussion

    Reading:

    1. IP Financing in the UK

    2. IP Financing in Singapore

     

    13 (11/26)

    IP Finance II: case studies

    Intellectual Property Financing in the UK and Singapore

    Readings:

    1. IP Financing in the UK

    2. IP Financing in Singapore

     

    Lecture + discussion

    Reading:

    1. Valuing Intellectual Property Assets

    14 (12/3)

    IP Evaluation

    Valuing Intellectual Property Assets, WIPO

     

    Lecture + discussion

    15 (12/10)

    Final Report

    Final Report

    Final Report

    16 (12/17)

    Final Report

    Final Report

    Final Report

     

     

    授課方式Teaching Approach

    40%

    講述 Lecture

    30%

    討論 Discussion

    20%

    小組活動 Group activity

    10%

    數位學習 E-learning

    0%

    其他： Others:

    評量工具與策略、評分標準成效Evaluation Criteria

    1. Attendance and participation (30%):

    This includes attendance, whether the preview before class is sufficient and the degree of active participation in class discussions. Please also actively participate in the final reports of other groups.

     

    2. Mid-term Report (30%):

    Each group will be assigned some readings to report on in class, with hyperlinks to these provided in the syllabus.

     

    3. Final class report (40%):

    Each group will choose a case or a case company. (Material can be taken from news stories, court decisions, or any other source). The report should include at least the following: (1) What happened in the case (must be related to intellectual property management)? (2) Why did it happen and what problems did the company have in managing its intellectual property (please discuss legal issues and management issues)? (3) How should the company avoid similar damages (please discuss in terms of business organization, management decision-making, legal compliance, etc.)?

     

     

    指定/參考書目Textbook & References

    As shown in the syllabus

    已申請之圖書館指定參考書目 圖書館指定參考書查詢 |相關處理要點

    維護智慧財產權，務必使用正版書籍。 Respect Copyright.

    本課程可否使用生成式AI工具Course Policies on the Use of Generative AI Tools

    本課程無涉及AI使用 This Course Does Not Involve the Use of AI.

    課程相關連結Course Related Links

    As shown in the syllabus

    課程附件Course Attachments

    課程進行中，使用智慧型手機、平板等隨身設備 To Use Smart Devices During the Class

    否 No

    列印