Type of Credit: Elective
Credit(s)
Number of Students
This course is designed to equip students with practical skills in digital production and analysis, focusing on the integration of emerging technologies such as VR live streaming, AI-assisted multi-track real-time editing, and social media data analysis. It provides a comprehensive learning experience that combines conceptual instruction with hands-on practice. Students will learn to create digital content for new media, enhance audience engagement, and utilize data to support planning and evaluation processes. Emphasizing exploration, creativity, and practical application, this course aims to establish a strong foundation for students pursuing careers in digital media, marketing, and generative AI technology applications.
能力項目說明
| 教學週次Course Week | 彈性補充教學週次Flexible Supplemental Instruction Week | 彈性補充教學類別Flexible Supplemental Instruction Type |
|---|---|---|
| Week | Course Topic | Content and Assigned Reading | Teaching Activities and Assignments |
|---|---|---|---|
| 1 | Course Overview and Introduction | Explanation of teaching content and discussion with students to adjust course planning | Course content explanation and planning adjustments |
| 2 | Basics of VR Technology | Principles and applications of VR live streaming | Lecture and discussion: Case study on VR |
| 3 | Filming and VR Production | Techniques and tools for 360-degree video production | Hands-on: Experience VR filming |
| 4 | AI-Assisted Multi-Track Editing | AI integration with various editing tools | Hands-on: Use AI-powered tools for recording/editing |
| 5 | Social Media Data Analysis | Types and methods of social media data analysis | Hands-on: Practicing social media data analysis |
| 6 | Principles of Content Creation | Essential principles for creating impactful and resonant content. | Exercise: Design engaging content |
| 7 | Cross-Platform Streaming and Marketing | How to stream on different platforms and increase impact | Hands-on: Test cross-platform streaming |
| 8 | Midterm Project Proposal | Group project proposal submission | Proposal discussion and feedback |
| 9 | AI-Assisted Highlights Editing | Observe the automatic generation of transcripts and video tags. | Hands-on: Editing highlight clips |
| 10 | Project Planning | Initial planning and goal setting for projects | Write and submit a complete project plan |
| 11 | Cross-Disciplinary Applications of VR and AI | Applications of VR and AI in education, marketing, and entertainment | Discussion: Case studies on cross-disciplinary applications |
| 12 | Strategies to Increase Audience Engagement | Practical methods to enhance engagement in live streams and videos | Discussion and hands-on: Develop engagement strategies |
| 13 | Project Proposal | Refinement and detailed planning of the project | Write and present proposals |
| 14 | Project Review | Analysis and revision of project plans | Revise and finalize project plans |
| 15 | Final Project Preparation | Project implementation and finalization phase | Discussion and one-on-one guidance |
| 16 | Project Presentation | Presentation of final projects | Group presentations |
| 17 | Flexible Week | Additional instruction tailored to student needs | Project revisions or independent extended learning |
| 18 | Flexible Week | Additional instruction tailored to student needs | Project revisions or independent extended learning |
Instructor-provided reading materials.