教學大綱 Syllabus

科目名稱:管理經濟學

Course Name: Managerial Economics

修別:必

Type of Credit: Required

3.0

學分數

Credit(s)

60

預收人數

Number of Students

課程資料Course Details

課程簡介Course Description

This course introduces how a business decision should be made based on economic analysis.

核心能力分析圖 Core Competence Analysis Chart

能力項目說明


    課程目標與學習成效Course Objectives & Learning Outcomes

    This course will enable students to analyze real business cases using the economic models. After taking this course, students from different backgrounds will all equip with sufficient managerial economics knowledge.

    每周課程進度與作業要求 Course Schedule & Requirements

    教學週次Course Week 彈性補充教學週次Flexible Supplemental Instruction Week 彈性補充教學類別Flexible Supplemental Instruction Type

    Week

    Topic

    Reading

    Introduction

    Png Ch1

    Demand

    Png Ch2

    3

    Elasticity

    Png Ch3

    Supply  (HWK1 Due)

    Png Ch4

    Markets

    Png Ch5

    Efficiency and Cost (HWK2 Due)

    Png Ch6 & Ch7

    Midterm Examination

     

    8

    Monopoly

    Png Ch8

    Pricing Policy

    Png Ch9

    10 

    Strategic Thinking

    Png Ch10

    11 

    Imperfect Market  (HWK3 Due)

    Png Ch12 & Ch13

    12 

    Macroeconomics 

    Lecture Note

    13 

    Macroeconomics (HWK4 Due)

    Lecture Note

    14 

    Final Examination

     

    15 

    Case Presentation

     

       

     

     

     

     

     

     

    授課方式Teaching Approach

    50%

    講述 Lecture

    20%

    討論 Discussion

    10%

    小組活動 Group activity

    20%

    數位學習 E-learning

    0%

    其他: Others:

    評量工具與策略、評分標準成效Evaluation Criteria

    Midterm Examination 25%

    Final Examination        25%

    Presentation               20%

    Homework                  20%

    Participation               10%

    指定/參考書目Textbook & References

    Ivan PNG, Managerial Economics, Fifth Edition 

    https://www.ebooks.com/en-us/2126968/managerial-economics/ivan-png/

     

     

    已申請之圖書館指定參考書目 圖書館指定參考書查詢 |相關處理要點

    維護智慧財產權,務必使用正版書籍。 Respect Copyright.

    課程相關連結Course Related Links

    
                

    課程附件Course Attachments

    課程進行中,使用智慧型手機、平板等隨身設備 To Use Smart Devices During the Class

    需經教師同意始得使用 Approval

    列印